About paidglobe
paidglobe is an independent paid advertising publication: what changes on each platform, when, in which country, and what to do in your account.
paidglobe covers paid advertising across all platforms: Google Ads, Meta Ads, ChatGPT Ads, Microsoft Advertising, TikTok, Pinterest, Snapchat, LinkedIn, Reddit and native advertising. It is written for media buyers and agencies, people who manage accounts every day.
Every piece answers three questions: what changes, from when, and what to do in your account. The deadlines calendar gathers every known cut-off date, and country sheets give local values (minimum budgets, fees, launch dates).
The site is published in French, English, Spanish, Brazilian Portuguese and German. It carries no ads and no affiliate links. It is edited by Gwendal GORON, who signs all of its content.