<?xml version="1.0" encoding="UTF-8"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>paidglobe (EN)</title><link>https://paidglobe.com/en/</link><atom:link href="https://paidglobe.com/en/feed.xml" rel="self" type="application/rss+xml"/><description>What is changing in paid advertising, platform by platform and country by country.</description><language>en</language><item><title>Pinterest Ads: formats, targeting and budgets, the sourced guide</title><link>https://paidglobe.com/en/guides/pinterest-ads-guide/</link><guid>https://paidglobe.com/en/guides/pinterest-ads-guide/</guid><pubDate>Fri, 23 Oct 2026 08:00:00 +0000</pubDate><description>Promoted Pins, Shopping Ads, Collections and Idea Ads: the formats, targeting options, budgets and bids Pinterest publishes, and what to do in your account as an e-commerce or lifestyle advertiser.</description><author>ggoron@paidglobe.com (Gwendal GORON)</author></item><item><title>Native Ads: Taboola and Outbrain formats, targeting and budgets, the sourced guide</title><link>https://paidglobe.com/en/guides/native-ads-taboola-outbrain-guide/</link><guid>https://paidglobe.com/en/guides/native-ads-taboola-outbrain-guide/</guid><pubDate>Thu, 22 Oct 2026 08:00:00 +0000</pubDate><description>Taboola (Realize) or Outbrain (Teads): ad formats, targeting, published minimum budgets, bid strategies and how to choose, with the official help pages and the steps to take in your account.</description><author>ggoron@paidglobe.com (Gwendal GORON)</author></item><item><title>LinkedIn Ads: targeting, formats and minimum budgets, the sourced guide</title><link>https://paidglobe.com/en/guides/linkedin-ads-targeting-guide/</link><guid>https://paidglobe.com/en/guides/linkedin-ads-targeting-guide/</guid><pubDate>Tue, 13 Oct 2026 08:00:00 +0000</pubDate><description>Company, job function and seniority targeting, Matched Audiences, Sponsored Content, Message Ads and Document Ads, published minimum budgets: what LinkedIn documents, with dated help pages and the actions to take in your account.</description><author>ggoron@paidglobe.com (Gwendal GORON)</author></item><item><title>Microsoft Advertising: B2B targeting, LinkedIn, Google Ads import and budgets, the sourced guide</title><link>https://paidglobe.com/en/guides/microsoft-advertising-targeting-guide/</link><guid>https://paidglobe.com/en/guides/microsoft-advertising-targeting-guide/</guid><pubDate>Fri, 09 Oct 2026 08:00:00 +0000</pubDate><description>Audiences, LinkedIn profile targeting, Google Ads import, minimum budgets and 2026 updates for Microsoft Advertising, with dated official pages and what to do in your account.</description><author>ggoron@paidglobe.com (Gwendal GORON)</author></item><item><title>TikTok Ads targeting: dimensions, Smart Targeting, Smart+ and Symphony, the sourced guide</title><link>https://paidglobe.com/en/guides/tiktok-ads-targeting-guide/</link><guid>https://paidglobe.com/en/guides/tiktok-ads-targeting-guide/</guid><pubDate>Wed, 07 Oct 2026 08:00:00 +0000</pubDate><description>Demographics, interests, behaviors, custom and lookalike audiences, Smart Targeting, Smart+ and Symphony: what TikTok documents about ad targeting, with dated help pages and what to do in your account.</description><author>ggoron@paidglobe.com (Gwendal GORON)</author></item><item><title>Google Ads will move DSA to AI Max in February 2027: a reminder in January, then the automatic upgrade</title><link>https://paidglobe.com/en/news/google-ads-dsa-upgrade-ai-max/</link><guid>https://paidglobe.com/en/news/google-ads-dsa-upgrade-ai-max/</guid><pubDate>Mon, 28 Sep 2026 08:00:00 +0000</pubDate><description>Dynamic Search Ads are automatically upgraded to AI Max starting February 2027, after an official reminder in January. Timeline, settings applied and why upgrading yourself first makes sense.</description><author>ggoron@paidglobe.com (Gwendal GORON)</author></item><item><title>Meta policy 10.6.a: agencies and tools will have to break down ad spend for advertisers</title><link>https://paidglobe.com/en/news/meta-ad-spend-transparency-agencies/</link><guid>https://paidglobe.com/en/news/meta-ad-spend-transparency-agencies/</guid><pubDate>Mon, 28 Sep 2026 08:00:00 +0000</pubDate><description>From February 3, 2027, agencies, resellers and tools buying Meta ads for an advertiser must, on request, disclose Meta spend separately from their fees. What policy 10.6.a says and how to prepare.</description><author>ggoron@paidglobe.com (Gwendal GORON)</author></item><item><title>On October 27, several of Meta&#x27;s v26 removals apply to every API version</title><link>https://paidglobe.com/en/news/meta-v26-removals-all-versions/</link><guid>https://paidglobe.com/en/news/meta-v26-removals-all-versions/</guid><pubDate>Mon, 28 Sep 2026 08:00:00 +0000</pubDate><description>From October 27, 2026, several breaking changes of Graph API and Marketing API v26.0 also hit older versions. Orders, estimated delivery fields, the Messenger Stories placement, poll ads: what Meta&#x27;s notes say and what to check.</description><author>ggoron@paidglobe.com (Gwendal GORON)</author></item><item><title>Microsoft Advertising removes Max CPC from new automated bidding campaigns on October 1</title><link>https://paidglobe.com/en/news/microsoft-ads-max-cpc-removed/</link><guid>https://paidglobe.com/en/news/microsoft-ads-max-cpc-removed/</guid><pubDate>Mon, 28 Sep 2026 08:00:00 +0000</pubDate><description>Starting October 1, 2026, the Max CPC setting is no longer offered when creating non-portfolio campaigns with Maximize Conversions, Maximize Conversion Value or Maximize Clicks. What it changes for cost control.</description><author>ggoron@paidglobe.com (Gwendal GORON)</author></item><item><title>Google Ads: AI Max, the end of language targeting, the DSA upgrade, what changes in your Search campaigns by February 2027</title><link>https://paidglobe.com/en/guides/google-ads-ai-max-changes-2026-2027/</link><guid>https://paidglobe.com/en/guides/google-ads-ai-max-changes-2026-2027/</guid><pubDate>Mon, 28 Sep 2026 08:00:00 +0000</pubDate><description>AI Max upgrade of broad match and automatically created assets, removal of language targeting, the DSA auto-upgrade, the end of call-only ads and older API versions: the Google Ads timeline to know and what to check in your accounts.</description><author>ggoron@paidglobe.com (Gwendal GORON)</author></item><item><title>Meta Ads in fall 2026: location fees, attribution, API versions, what changes for your accounts</title><link>https://paidglobe.com/en/guides/meta-ads-changes-fall-2026/</link><guid>https://paidglobe.com/en/guides/meta-ads-changes-fall-2026/</guid><pubDate>Mon, 28 Sep 2026 08:00:00 +0000</pubDate><description>Location fees by country, click-through attribution limited to link clicks, creative diversity, Marketing API and Graph API schedule, spend transparency for agencies: what is changing on Meta Ads, with the sources.</description><author>ggoron@paidglobe.com (Gwendal GORON)</author></item><item><title>ChatGPT Ads passes 60 countries with Indonesia and Southeast Asia</title><link>https://paidglobe.com/en/news/chatgpt-ads-indonesia-60-countries/</link><guid>https://paidglobe.com/en/news/chatgpt-ads-indonesia-60-countries/</guid><pubDate>Thu, 24 Sep 2026 08:00:00 +0000</pubDate><description>OpenAI opens ChatGPT Ads in Indonesia and Southeast Asia. Self-serve now covers more than 60 countries: where the rollout stands and what it means for advertisers.</description><author>ggoron@paidglobe.com (Gwendal GORON)</author></item><item><title>Google Ads removes language targeting from Search campaigns in late September</title><link>https://paidglobe.com/en/news/google-ads-language-targeting-removed/</link><guid>https://paidglobe.com/en/news/google-ads-language-targeting-removed/</guid><pubDate>Thu, 24 Sep 2026 08:00:00 +0000</pubDate><description>The campaign-level language setting disappears for Search and AI Max for Search. Google will rely on ad language: what to review in multilingual accounts.</description><author>ggoron@paidglobe.com (Gwendal GORON)</author></item><item><title>Meta shuts down Marketing API v24 on October 6: connectors must migrate</title><link>https://paidglobe.com/en/news/meta-marketing-api-v24-sunset/</link><guid>https://paidglobe.com/en/news/meta-marketing-api-v24-sunset/</guid><pubDate>Thu, 24 Sep 2026 08:00:00 +0000</pubDate><description>After October 6, 2026, calls to Meta Marketing API v24.0 stop working. Reporting tools, connectors and scripts must move to v25 or v26.</description><author>ggoron@paidglobe.com (Gwendal GORON)</author></item><item><title>ChatGPT Ads: launch dates, minimum budgets and rules, the reference guide</title><link>https://paidglobe.com/en/guides/chatgpt-ads-guide/</link><guid>https://paidglobe.com/en/guides/chatgpt-ads-guide/</guid><pubDate>Thu, 24 Sep 2026 08:00:00 +0000</pubDate><description>Launch dates, minimum budgets, promotional credits, bidding, audiences and prohibited categories: what to know before running a ChatGPT Ads campaign, with the official sources.</description><author>ggoron@paidglobe.com (Gwendal GORON)</author></item></channel></rss>